SMEs play a crucial role in ensuring economic growth in a country. They help by stimulating economic development and growth through providing employment opportunities. For context, here we describe what an SME is and the difference between small, medium and micro enterprises. The level of unemployment is a significant challenge in South Africa. According to Statista, the unemployment rate in South Africa was around 27.3 percent at the end of 2019. Government is relying on sma

SMME owners frequently experience challenges, however, do not always know where to start and which areas of the business they need to focus on to address these challenges. To overcome this hurdle, we use a business diagnostic tool with some of our clients to understand their strengths and challenges. We usually only make it available to our clients, however, we have now made the diagnostic available publicly for a limited time only. By answering 25 questions (approximately 5

Understanding the market you operate in (or would like to operate in) is critical to forming and achieving an organisation’s strategic plan. In addition to the organisation’s goals, key performance indicators, team structure, operations and finance plan, firms should incorporate findings from market research in their strategic plan. This includes analysing their customers, competitive landscape, business environment, understanding the market size and opportunity, and identify